Defining The Obvious » 2008 » April http://www.definingtheobvious.com An open minded world view clouded with personal bias Fri, 27 Jun 2008 12:05:54 +0000 http://backend.userland.com/rss092 en Customer Service affects your PR Recently in a post titled, Amazon Sends “Best Customer Service E-mail I’ve Ever Received” the author posted a supposedly true story of a well written customer complaint to Amazon in regards to their fire-sales during “Black Friday week”. You can read Mr. Hildebrandt’s post as well as the replies it prompted, here.

Just for kicks Jeff Bezos, Amazon’s president was CC’d in the email. Several days went by when a reply was received. In the same tone and whit the clever customer service representative wrote a nice letter that stated the terms of the sales. As well as wishing him the best of luck in next year’s promotion!

Now that is great Customer Service: it’s the ability to take a beating – rather it’s the ability to cleverly say no and have the customer not only accept the rejection – but also be happy and continue to evangelize the company’s reputation.

Originally posted at Design By Tim.

]]> http://www.definingtheobvious.com/2008/04/03/customer-service-affects-your-pr/ Starting it off right As a bit of introduction, I am a web development and communications expert, involved in some way or another with the communications industry for more than the past 12 years. It can be assumed that I have a jaded world view, since it seems that the stereotypical computer savvy individual is a die hard cynic. I will try to convince you that I am not one of these beyond all hope cynics, rather just a savvy skeptic.

With my background in computers and especially communications I have been a fly on the wall observing people. My opinions are based on these observations; therefore, due to the randomness and size of my sampling of human nature it is quite possible that I have misperceptions of life, love and happiness. I am not a newcomer to the blogosphere, I maintain several blogs on different topics generally related to technical sectors in the industry; therefore, I am using this blog to serve as an outlet for my perceptions and revelations aside from technical jargon.

My goal is to persuade you to interact through comments (or even guest post writing). I plan to accomplish this by creating stirring debates raised from within the online community, challenging assumed opinions and causing myself to evaluate the obvious for purpose. I hope you enjoy the ride along through life.
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